Ethics Policy



This policy (the “Ethics Policy”) applies to the provision of Our Service identified below only. 





Legal Utopia Limited (“Legal Utopia”, “We”, “Us”, “Our”, the “Company") provides an automated ‘Legal Checker’ tool through its Legal Utopia Engine (L.U.E) service delivered via Our Apps which are available from the Apple UK App Store ( and the Google Play Store ( 


More information about the L.U.E service can be found here:



Ethical Considerations: 


We understand the impact, both positive and negative, Our Service can have on Our customers and wider society. We are undertaking to provide a service that delivers a positive impact on a demographic of wider society that are currently not served or informed; or under-served and under-informed in accessing legal support and advice. 


However, although our intent is to enable positive change through new innovation, the risk remains that Our actions or systems could cause a negative impact. This policy seeks to develop an ethical accountability framework to incorporate ethical considerations into Our commercial ambitions by expressly identifying areas of concern that require discussion, debate, monitoring, and reporting to reflect Our care for Our customers and Our respect and belief in wider society and democracy. 


We have included a range of areas that together comprise the substantive ethical considerations that We will undertake to proactively enable, include, facilitate, or consider during the commercial exploitation of Our Service.  


  • Protecting fundamental rights.


  • Evaluating risks ensuring appropriate mitigation or justification as necessary in a democratic society. 


  • Facilitating other voices to be heard.


  • Facilitate knowledge and understanding of our use of artificial intelligence.


  • To facilitate the self-assessment or challenge our systems.


  • Facilitating better more informed choices in accordance with goals maintaining appropriate methods of measurement. 


  • Maintaining appropriate data governance and compliance. 


  • To maintain and monitor appropriate systems protocol for compliance, suitability, credibility, and integrity. 


  • Maintain consideration and evaluation of the overall activities of the artificial intelligence apparatus. 


  • Monitor and evaluate the resilience of our systems to malicious attack.


  • Consider and evaluate the potential for unintentional and unexpected harm. 


  • Consider and evaluate the collection, handling, processing and retention of personal data to ensure transparency and ethical use. 


  • To maintain and monitor the potential for unfair bias, including unlawful discrimination and enabling inclusion and accessibility by design. 

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Level 30, The Leadenhall Building
122 Leadenhall Street 
City of London
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*Possibilities refers to the number of potential outcomes of the application taking into consideration all available data input variables.*Cases refers to the number of historic legal problems analysed to inform the creation of the service. *Legal Services refers to the number of legal services providers referenced from our database. *Legal Fields refers to a category or body of law or a legal subject matter. *Resources refers to materials related to a legal subject matter referenced from our database. *Portals refers to the number of online service portals referenced from our database.

App design and functionality may vary to images displayed. 

Legal Utopia, Legal Utopia - The A.I Way and LegalCrowd are the trademarks and trading names of Legal Utopia Limited, a company registered in England and Wales under company number 10909418 operating from and registered address Level 30, The Leadenhall Building, 122 Leadenhall Street, London, EC3V 4AB.

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